The applications of AR vary greatly and can apply to a myriad of marketing and sales aims. AR applications can for example: • Find or navigate to brands and stores • Via logos, scan in mobile coupons that can then be redeemed • Create multimedia use of analogue print brochures or adverts • Visually display and create the experience of brand worlds • Create transparency and access to products that need to be explained • Retrieve supplementary services/information on demand based on situation and context • Carry out target-group-specific focusing of advertising messages • Facilitate interactive window-shopping to increase frequency of shop visits With our solutions, you can interact with consumers through everyday objects to enhance brand communications and utility with digital experience.